The pharma industry is highly competitive in the world nowadays. To survive first we need health hence it always has a high need for humans and modern technology. Keeping this as a strategy, pharma brands are trying to get all available opportunities and getting ready to face the challenges in this journey. So let us […]

In the pharmaceutical ecosystem, innovation and efficiency are very important for the successful marketing and selling of products. In such an environment, SSoV (Scientific Share of Voice) has emerged as a Key Performance Indicator (KPI). SoV Share of voice, helps one quantify the reach of a brand and its product and marketing strategies that have […]

In pharmaceutical Marketing in a competitive space, doctors are marketed a lot of products and provided plenty of literature, they cannot retain all the information and end up retaining a minimal amount of information, so it is important to create a meaningful and lasting impression on healthcare professionals.  Why was Share of Voice preferred in […]

The advancement of technology has made the world a competitive place, moreover, Doctors are sought after for promotion not only by pharmaceutical companies but also by other industries, don’t we see a recommended by doctors tag on everything? This severe competition exists because of the value of a doctor’s opinion. So, in such a competitive […]

In today’s rapidly evolving pharmaceutical landscape, the traditional way of solely relying on Medical Reps to bring in business and reach out to potential customers is a time and cost-consuming process that cannot keep up with the very competitive industry. Physicians, nowadays, rely on online sources for knowledge updates and introduction to new drugs compared […]

Physicians have a strong hold on pharmaceutical marketing strategies because they prescribe drugs and medicines to patients, so it makes sense that Pharmaceutical companies focus a lot on getting them on the brand. Marketing to doctors requires a strategic approach that integrates personalized engagement, educational content, webinars, etc. It is also important that these strategies […]

In the pharmaceutical industry, like any industry, shortcomings need to be analyzed and rectified for better sales. Understanding whether the lack of sales is due to an ineffective pharma sales pitch or a poor Product/Market Fit is crucial for refining the strategies to get a better result.  Effectiveness of Pharma Sales Pitch.  The pharma sales […]

By mastering how to accurately collect and maintain Physician data, companies can enhance their marketing efforts, engagements, sales strategies, etc. Effective physician profile management is crucial for successful multi-channel(MCL) Targeting in the Pharmaceutical industry.  What is MCL Targeting?  MCL or Multi-Channel marketing, refers to a strategy pharmaceutical companies use to engage HCPs, including physicians, through […]

It is very important to be always on top for pharmaceutical companies in the very competitive and evolving Pharma industry, and you can only remain on top by adapting new tools and technology to advance the existing Pharmaceutical marketing strategies to promote your brand, drive sales growth, and improve engagement. Here are the top 3 […]

An apple a day keeps the doctor away, probably the only people who do not want to keep the doctor away belong to the pharma industry. That is how important of a role physicians in pharma marketing play. Their influence helps strategize marketing tactics and significantly impact customer outcomes.  The influence of physicians in pharma […]

Rome wasn’t built in a day, but since our technology evolved a lot from the time Rome was built, we can definitely aim to achieve big sales in a short period in the pharma industry, but it also requires a well-structured pharma sales strategy. We can achieve this goal by embracing data-driven decision-making, Strategic Account […]

We are far too deep into the technological era to hold onto the nostalgia of traditional ways of marketing, this will just leave us far behind the competition, this applies in the pharmaceutical industry too. Though the industry has been rather slow in accommodating technology into its working, compared to other markets, due to strict […]

We were introduced to artificial intelligence through sci-fi films, but now, it has become the backbone of many industries by making mundane tasks easier and automatic. Pharmaceuticals are one such facet of the industry that has benefitted from the integration of AI into its work. Other than helping with Pharma research by making it easier […]

Optimize Pharma Sales Coverage and Accelerate Growth with Multiplier AI’s Sales Audits The challenges of pharmaceutical sales coverage. Vast geographic territories make it difficult to track every touchpoint and assess sales team performance across regions. Market dynamics shift rapidly, and reactive sales approaches are often too slow to adapt to changes in physician needs and […]

2x Your Prescription Sales By Strengthening HCP Relationships With Multiplier AI Understanding the Need: Challenges in Prescription Sales and HCP Relationships Healthcare providers (HCPs) play a pivotal role in determining which medications patients receive. Strong relationships with HCPs are essential for pharmaceutical companies seeking increased prescription sales. However, traditional approaches to building and nurturing these […]

How RA3 Can Help Increase Brand Share Of Voice For Your Pharma Brand Amplify your brand’s voice and dominate market share with Multiplier AI’s RA3 Share of Voice Acceleration program. This revolutionary approach utilizes the power of AI to not only maximize your brand’s visibility in the digital space but also strategically target key influencers, […]

How Multiplier AI’s RA2 Data Acceleration Streamlines Doctor Targeting How AI is Affecting Pharma Marketing and Sales Hyper-Personalization and Targeting: AI analyzes massive datasets of patient information, behavior patterns, and healthcare provider (HCP) preferences. This enables pharma companies to tailor marketing messages and outreach at an individual level, leading to higher engagement and better conversion […]

Enhancing Pharma/Medical Content Generation: Leveraging the Multiplier AI Content Generator Tool for Improved Results In the fast-paced and highly competitive world of pharmaceutical and medical content generation, staying ahead of the game is essential. That’s where the Multiplier AI Content Generator Tool comes in. This revolutionary tool is transforming the way pharma and medical professionals […]

Driving Growth – AI Innovations in Pharma Sales at Multiplier AI Providing effective education to physicians and patients about the various emerging treatment options is essential for any pharmaceutical company to increase its sales and marketing. However, the traditional methods pose significant challenges due to extensive databases. In such a scenario, can AI make a […]